(ShopTheFloor) A digital platform that has all the similarities and benefits of a physical tradeshow - without having to leave the house. It allows brands to showcase their wholesale collections anytime and anywhere. ShopTheFloor gives new and old brands the opportunity to meet or re-meet buyers to process orders whenever they want.
Last summer we were able to style for F/W 2015 and it was a huge success. This year we were fortunate enough to get another opportunity to work with companies such as Vince, Troubadour, Mavi, Gilded Age, Roamers & Seekers and so much more. ShopTheFloor let us style a handful of different looks head-to-toe, with all of these fashion forward brands.
The looks were styled for F/W 2016 and consisted primarily of earthy tones and more layering pieces. We created 3 different looks: Dressy, Casual, & a mix of both (High-Low).
For this dressed-up look, we took more of a monochromatic approach - highlighting the textures and patterns of certain pieces including Gilded Age, The Wild North, and Troubadour.
The casual look consists of a cozy tri-blend sweater from Vince. The leather weekender bag by Troubadour is the perfect accessory for a quick two-day trip or a visit to the gym. We used off white denim from Mavi to break up the darker color scheme and give it more of a casual appearance.
High-low is basically a mix of both dressy and casual pieces. It is becoming quite the trend in the menswear community as people mix sneakers with suits or suit pants with sweaters. The look we created came from Roamers & Seekers Fall/Winter 2016 collection. It is a gray sweater with maroon accents to subtly inject color into the outfit. The pants are a wool blend, usually worn with a sport coat.